Before the quotation
Identify missing budget, requirements or decision participants so the next proposal can be more relevant.
SHOWROOM SALESMore than a visit.
More than a visit.
A step towards a decision.
Understand what your customer is really looking for. Turn showroom consultations into sharper qualification, relevant demonstrations and follow-up that moves the conversation forward.
UNDERSTAND THE DECISIONTheir priorities. Your expertise. A clear next step.
Turn consultation moments into coaching.
Deeper discoveryMore relevant demonstrationsClearer follow-up
YOUR CONSULTATION. YOUR PLAYBOOK.A great demonstration starts
A great demonstration starts
with a better question.
Customise the standards for your products, customer journey and team. Explore two illustrative playbooks below.
Automotive
Go beyond the test drive.
Build a consultation around how the customer will use the vehicle, who shares the decision and what they need to feel confident.
- 01Understand daily use
- 02Demonstrate what matters
- 03Clarify concerns
- 04Agree the next visit
ILLUSTRATIVE CONSULTATION · FROM EVIDENCE TO IMPROVEMENT
What the customer said
“We like it, but we’re looking at another model.”
Missed qualification
The consultant offered a discount before asking which differences mattered or who else would help make the decision.
A better question to practise
“What are you comparing most closely, and what would you need to feel confident choosing this model?”
Playbook coaching criteria
Usage needs · Decision participants · Comparison criteria · Agreed next step
Home & interiors
Connect the product to the project.
Tailor discovery to the room, measurements, style, budget and installation timeline before preparing a proposal.
- 01Explore the project
- 02Confirm constraints
- 03Compare suitable options
- 04Plan a useful follow-up
ILLUSTRATIVE CONSULTATION · FROM EVIDENCE TO IMPROVEMENT
What the customer said
“Can you send us a quotation for this kitchen?”
Missed qualification
A quotation was promised without confirming measurements, installation timing or who would approve the design.
A better question to practise
“When does the kitchen need to be ready, and can we confirm the measurements and who will review the design?”
Playbook coaching criteria
Project needs · Budget and dimensions · Timing · Proposal ownership
SALESLENS SMART IDStay with the customer.
Stay with the customer.
Keep the conversation.
Capture face-to-face consultations with a wearable badge and upload over Wi-Fi for analysis. A branded name-badge sticker keeps Smart ID part of your showroom uniform.
- Review customer priorities and concerns
- Identify questions the consultant missed
- Coach with evidence from the conversation
FROM FIRST VISIT TO THE NEXT STEPKeep the context.
Keep the context.
Improve the next conversation.
- 01
Consult & capture
Follow your recording and consent process while the consultant focuses on the customer.
- 02
Review & qualify
Review needs, decision criteria, timing and unanswered questions against your playbook.
- 03
Confirm the follow-up
Link the right customer, confirm shared contact details and agree an owner and next action.
- 04
Coach & practise
Practise the missed question or objection, then apply it in the next consultation.
Coach the conversation.
Not just the result.
When a customer hesitates
Separate an unanswered concern from a price objection. Coach the question that helps reveal the difference.
Across repeat visits
Review earlier priorities and promises so customers do not have to restart the conversation every time.
INSIDE SALESLENS
Give every consultant a clear way to improve.
Explore the meeting summary, customer intent and qualification before moving into coaching and practice.
SHOWROOM QUESTIONSA clearer picture.
A clearer picture.
Before you begin.
How does SalesLens support showroom sales?
SalesLens analyses captured consultations to surface customer priorities, unanswered questions, buying concerns and agreed next steps. Managers can use that evidence to coach discovery, demonstrations and follow-up against their own playbooks.
Can we customise the showroom playbook?
Yes. Define the questions, product guidance and service standards relevant to your consultation. Automotive and interiors examples are starting points to adapt to your team, not fixed scripts.
How does Smart ID capture a consultation?
The wearable badge captures face-to-face conversations. Recordings upload over Wi-Fi for analysis. Agree your recording and consent process, then validate audio quality, staff assignment and conversation separation during a pilot.
Can Smart ID carry our showroom branding?
A printed sticker overlay can display your brand, the consultant’s name and their title, with Smart ID underneath.
How do we keep context for a returning customer?
Link the consultation to the correct customer and opportunity where relevant. Confirm contact details when the customer shares them. This gives the team a place to review earlier priorities and commitments before the next conversation.
Turn a good showroom visit
into a better next conversation.
Bring your consultation process. Let’s build a practical pilot around your showroom, playbook and team.
Book a demo